All tagged Holly Alberti

Holly Alberti: Head of Integrated Customer Experience, Flrish Marketing Team (Harborside Family) talks customer experience, business relationship building & how to amplify your cannabis brand

In this episode, we chat about Holly’s journey into cannabis business and how she’s honed in on her business sweet spot; the power of connecting, fostering and maintaining relationships - not only as you build your business but in life; Holly’s experience marrying passion & skill set and choosing to work only with companies whose mission and philosophy are aligned with hers; how to market & amplify brands within the current federal restrictions; getting down to the 'why' behind your biz and creating a meaningful story your consumer can connect with; how your brand can be a vehicle for change and education to help alter perceptions and miseducation about cannabis; and the importance of women taking the initiative lift each other up and invest in one another.