All in Consulting

Solonje Burnett: Co-Founder of Humble Bloom talks humanizing experiences with cannabis, going beyond social justice awareness, and creating inclusive brands and businesses from the start

In our chat, Solonje and I dig into: Her previous work for non-profit organizations, creating multi-cultural music events, and consulting on diversity and inclusion; Humble Bloom's work creating educational and advocacy based experiences, while also elevating brands with integrity through partnerships and activations; How brands can move from just talking about social justice awareness, to actually taking action; Why the white-washing of culture in cities and unconscious/unsustainable consumerism is an ever growing problem; How Humble Bloom is using its platform to disrupt, collaborate and connect via content generation, innovative events, brand strategy and community to help move the cannabis industry forward; The amazing events Humble Bloom has going on in April that you don't want to miss; And more!

Rachelle Robinett: Founder of Supernatural talks CBD in the wellness industry, the dos and don't of product marketing and herbal allies to cannabis

In our chat, Rachelle and I dig into: The state of CBD in the wellness industry and how it’s being used in product lines; Her thoughts on the current trends in the canna industry; What type of products she would like to see come into the market place; Where she's seen some product makers get it wrong, What not to do when marketing or conceptualizing a CBD product; Herbal allies to cannabis; Hot wellness space trends; And more!

Sasha Perelman: Founder of Revolver Productions talks successful cannabis event planning, creating brand impact & thinking outside-of-the-box for industry opportunity

In our chat, Sasha and I dig into: the biz of event planning & production, how it's evolved over the years and where she believes it’s headed; Getting your brand message across effectively and creating impact; Her recent project, MARY Talks, in which she partnered with Mary Magazine, to hold events to educate the masses on cannabis as a wellness and lifestyle tool; What’s inspiring her in the industry right now; Where she sees opportunity for those interested in getting into cannabis business; Challenges she’s faced and lessons learned as an entrepreneur; And more! 

Jamie Garzot: Founder of 530 Cannabis & Roots Consulting talks biggest trends for dispensary owners, customer trends in cannabis for 2019 and tips on connecting with local community

In our chat, we dig into: Jamie's lessons learned from years of experience running successful businesses in and serving the cannabis industry; How cannabis can be a benefit to a community and local economy and tips on connecting with your local community what it takes to be successful  in the cannabis business, especially now that everyone seems to now want a piece of the “action”; What some of the biggest challenges are today for dispensary owners; Her thoughts on Customer trends in cannabis for 2019; And more!

Dusti Arab: Brand Strategist, CEO of Cannabis Bakeshop & Dir of Ops at Oov Mag talks content marketing, establishing brand guidelines and customer engagement

In our chat,  Dusti and I dig into her super cool mom’s work as a high-end cannabis chef; The twist and turns of taking edibles to market; The importance of content marketing for cannabis brands (and getting it right!); Not depending on social media to house all of your brand’s content; Building your email list to communicate and engage directly with your customer; Dusti’s picks for brands that are doing it right; Being community-centric and actively uplifting voices that aren’t getting heard; How to establish your brand guidelines and more! 

Emma Chasen: Cannabis Educator & Industry Consultant talks relationship management, the problem with the indica/sativa binary and the new budtender & retail on-boarding training she's created

In our chat, Emma and I dig into her really cool family tie to Penne alla vodka; The origin of her love for plants and how that led to her formal medicinal plant research; How she jumped into the world of cannabis and became portland’s best budtender of 2016; Why Emma believes relationship management is crucial to success in any area; Why the industry needs to stop perpetuating indica/sativa binary and instead focus on chemotypes to determine effect; She talks about the new online & in person on-boarding training she’s created for budtenders and the retail community (so awesome!); And lets us in on her new cannabis radio show, her current CBD experiment and more!  Tune into our chat now!

Kristen Yoder: 13 year Cannabis Industry Vet & Founder of Soil to the Oil talks candidly about industry issues, market trends, and business best practices

In our chat, Kristen and I dig into her road from hair dresser to modern cannabis renaissance woman; Her experience working in cannabis during the non-reg years; What makes a trusted budtender and dispensary experience; Shysters in and coming into the industry just for the money; Operational considerations every canna business should be making; Sexism, harassment and major shady shit happening in cannabis that’s not talked or written about in the mainstream pubs; And her upcoming podcast topics (sizzling hot!), which I’m so excited for! Kristen doesn't tell you what you want to hear, but what you need to hear, to protect yourself and your investments.