Andrea Brooks: Co-Founder & CEO of Sava talks online marketplace tech, cannabis business strategy and building successful brand partnerships
This week I’m talking to Andrea Brooks, Co-Founder & CEO of Sava. Andrea is a cannabis advocate, lobbyist for social change, and entrepreneur with a passion for health and wellness. Following a disabling injury in which cannabis played a crucial role in her recovery, she was inspired to enter the cannabis space. Building on a non-profit career that focused on strengthening human and social services agencies, she applies her expertise in conducting needs assessments, developing strategic partnerships, and creating community to Sava all while leading the growing team.
In our chat, Andrea and I dig into: Her background working in non-profits & NGOs and the crossover from those experiences into the work she’s doing today; The disabling injury that led to cannabis playing a crucial role in her recovery and how that inspired her to enter the canna space; The evolution of Sava’s online platform — focusing on customer experience, multi-brand management, and complex delivery logistics; Behind the scenes of Sava's vetting process for partner-brands that focuses on customer feedback, values alignment, and a deep commitment to sustainability; And more!